Changing by doing

Last week I wrote about how designing world-class digital services starts by putting user needs first. It’s as true in...

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Putting citizens first: Why is it so hard?

There's a lot of noise out there about digital government. Yet there's a gap between the expectations of citizens and the...

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3 content marketing insights for the tourism industry

More than quantity and volume, successful content marketing relies on a strategic approach. Creating content without specific...

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Using animation to improve the user experience

Animation within the design of a website or an application is often considered a decorative element with little utility. In...

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Designing connected digital experiences

Today it's possible to connect with customers across channels and touch-points, and on a wide range of devices.

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The way we experience travel is about to change forever

Within the next few years the way we experience our vacations will be transformed in remarkable ways. The alignment of mobile...

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