April 26, 2010
TORONTO, ON – HRG’s customized solution for Scotiabank’s premier VISA customers was launched amidst a competitive travel loyalty environment. The site allows visitors to redeem personalized travel rewards using their desired mixture of loyalty points and VISA card for payment.
HRG’s site offers Scotiabank’s premier VISA customers a user-friendly way to redeem their loyalty points for flights, hotels, cars and complete vacation packages. Highly secure technology development across multiple systems on the back-end has enabled customers to enjoy a seamless front-end experience. Scotiabank VISA & ScotiaGold Passport loyalty program customers log onto Scotiabank’s online banking, click through to their rewards program, and then go into the live travel booking system within a consistent Scotia Rewards interface and single sign on.
The customer journey was designed to make booking fast and simple, with easy filtering controls to help customers find their desired travel product sooner. The site incorporates functionality which allows the customer to combine multiple products in a single booking, which is an industry first.
Johann Starke, President & CEO, FCV who architected and developed the new travel booking site said “This loyalty travel booking engine integrates multiple vendor databases in a highly secure environment for the benefit of the end user. HRG have demonstrated great vision in delivering a travel loyalty program to Scotiabank VISA and ScotiaGold Passport customers which removes frustration and is actually a rewarding loyalty experience.”
HRG (Hogg Robinson Group) are long term partners of Scotiabank. This online travel booking system incorporates their three corporate tenets of focussing on people, technology and breadth of services, by offering customers a secure and efficient way to get the information and functionality they need to turn their credit card loyalty into rewards.
HRG is an award-winning international corporate travel services company which operates from headquarters in Basingstoke, Hampshire, UK. Established in 1845, HRG’s interests now relate to owned or controlled corporate travel services operations in 25 key driver/growth markets throughout Europe, North America and Asia Pacific supported by contracted partners in Africa, Middle East/West Asia and Latin America. The HRG worldwide network extends to nearly 120 countries.
FCV Interactive is the user-focused transformation agency. Every day, we redesign organizations and create digital services that people love. With over a decade of expertise working with public and private sector clients, we deliver experiences that make life better. To learn more, visit fcvinteractive.com.
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